Al-Ahram Weekly wants to find out more about its readers
Al-Ahram Weekly has begun a landmark reader survey to find out more about its readers and their perceptions of the paper.
This in-depth project aims to find out if Al-Ahram Weekly is satisfying the needs of its readers, in the context of a vastly changing media landscape, both locally and globally... What can the paper do to better serve its readers? Which parts of the paper are people interested in? What is missing? etc...
We encourage our readers to take part in this process.
One way they can do so is by signing up to participate in a focus group, where they will be able to share their thoughts and opinions about Al-Ahram Weekly : Which sections should stay? Which should go? What do they like best about the paper? What do they dislike?
If you are either an Al-Ahram Weekly subscriber or a regular reader (having purchased at least one copy per month over the past six months), we want to hear from you. The only other condition is that you be based in Cairo. Participating in the focus group will only take two hours of your time.
If you are interested in participating, please call
or e-mail Heba Saad at ACNielsen:
Telephone: 02 417 8207
Mobile: 010 500 7631
heba.saad@acnielsen.com
Info.egypt@nielsen.com